Tuesday, September 30, 2008

Simple Does as Simple Sees...marketing that works

Current economic times are turbulent, home businesses are booming, information is overwhelming..where do you begin to make an intelligent, comprehensive search?

In all sincerity, let's say you decide to look at one of the fastest growing trends; namely, a network marketing home business. You’re bright eyed and freshfaced and have a strong desire to do well. You want catch this train to a five or six digit income and not be left standing on the sidelines.
But how many times have I seen this happen with new people? All of a sudden you are flooded with information overload…company, product, sales training, marketing strategies, motivation, self-development! Plus…as a newbie you need to share this full load with others and get them motivated and excited! Yikes…stop the train! I’m just at the primary level at this time and how can I be expected to perform like a networking graduate? In time, with practice, I will master the important fundamentals. But don’t swamp me with high expectations when I’m just learning my first steps. Don't expect me to win the marathon without practice. Just give me the basic 1- 2- 3 steps that I can do and others can do as well.
Here’s an example. Every business needs a KEY MARKETING PLAN. Don’t even contemplate starting any home business until you have examined closely the features of how you will market the product(s)
Here's your choice. What kind of marketing plan would you like to plug into?
ONE...a 10 page outline with steps to follow for the next ten days. As a follow-up, your new customer will also have to follow this plan…I've been there…done that..and it doesn't work for many reasons…No wonder this industry based on duplication has so much attrition and low rates of success…TIME TO CHANGE!
TWO...OR would you like to get a 1- 2- 3 steps 30- minute plan to read and share…Everybody can read and share the critical points of information: the need to change, smart choices and steps to action.
Learn the basics…3 steps...30 minutes. Pass it on to others. Continue to repeat 3 steps... 30 minutes. Simple to do... simple to duplicate.
The KEY that opens up network marketing fortunes is in the duplication of simple basic business (marketing) systems
Your choice: a 10 day business follow up or a 1-2-3 step 30-minute plan
What duplicates: a 10 day business plan or a 1-2-3 step 30- minute read and share plan?
More simple marketing tips next.

Your comments and questions are always appreciated.
AnneMarie

Saturday, September 27, 2008

A HOME BUSINESS? an overview

We are living in some exciting times in the middle of the Information Age, surrounded by countless possibilities…It's about automation, technology, sharing information where intellectual distribution is competing with physical distribution. It's about marketing information using a self-franchise system. All the tools you need are in your hands…a phone number, a website, a read and share marketing plan. You don’t need to spend endless hours studying, reading programs, taking ecourses, listening to webinars and conference calls (unless you want to)
So as an ex-teacher, here’s my cry , " I just can't take it any more!"
Let's get back to basics..the simple A B C's of how to understand any big concept, especially when looking at a home business opportunity. Let's learn a few basic facts. Let's apply a few strategies. Let's see the "total" big picture or "concept map " so we know what to pay attention to and what is essential for success. Let's review, make plans and set goals. Now you're ready to look seriously at a profitable home business.
The next few blogs will outline a basic vocabulary and structure to better understand some of the fastest growing home business trends.
FACT A
Most people live on salaries. If you work for the boss you live on a fixed income.Traditionally, there are 4 ways to earn an income and make a living:
1. Work for the boss.
2. Start a home business with something you' ve created or service you provide.
3. Plug into a huge company, help market their product and receive multiple commissions.
4. Earn accrued interest from your investments because you're already wealthy.
How do you make your income?
What are the positives and negatives of any of these ways?
How can we amalgamate more than one way?
Which is the fastest way to reach Number 4, if that is something you desire?
We'll look at FACT B next time.

AnneMarie

PS. Your questions and comments are always welcome.